About Me

My Story
I didn’t start in design. I started in business. Early on, I learned how organizations make decisions, what stakeholders care about, and why “a nice website” isn’t the same as a website that actually works. Over time, that business lens pulled me deeper into the digital side, and I began building the kind of online experiences I wished more organizations had: clear, human, and purpose-driven.
Today, I bring both worlds together as a web designer and developer. I design and build mobile first websites with a strong UI/UX foundation, then refine the behind-the-scenes workflows so teams can update content, respond faster, and scale without friction. I enjoy turning complexity into something simple, whether that means tightening a message for an audience or streamlining a process so it’s easier to maintain.
Most of my work lives at the intersection of communication, technology, and trust. If you need someone who can think strategically, build practically, and care about the details your users actually feel, I’d love to help.
Professional Experience
Digital Marketing Manager
ABM College / Edison College
Calgary, AB, Canada
2026 March - Present
Lead the marketing department's PPC, SEO, web development, and social media teams to drive lead generation and deliver an online experience for prospective students. As a web development team lead, oversee site maintenance, content updates, and new development projects including campaign landing pages and user-friendly layout redesigns.
Founder / Web & Marketing Manager
Go and See Learning Inc.
Calgary, AB, Canada
2018 September - Present
Lead design and development of custom theme wordpress website and branding design. Essence of Material design principals with responsive, mobile-first approach to ensure users accessible experience across all devices and all information users need to make informed decisions.
Web Designer & Developer / Office Manager
ASAC Ltd.
Auckland, New Zealand
2011 January - 2018 June
Implemented UI/UX improvements to enhance user engagement and streamline workflows. Maintained and updated website content using WordPress CMS, ensuring accuracy and relevance. Troubleshooted and optimized code for reliability
Freelance Graphic and Web Designer & Developer
naoyaueda.com
New Zealand, Japan, Canada
2010 January - Present
Created logo, branding, and marketing materials for small business clients. Designed and developed websites using WordPress CMS, focusing on responsive design and user experience. Collaborated with clients to understand their needs and deliver tailored solutions.
Education
National Diploma in Computing - Multimedia
Regent International Education Group
Auckland, New Zealand
Most Promising Creative Talent Award recipient. Hands-on training in graphic design, web development, and motion graphics (Adobe After Effects). Contributed poster designs for school events, honing client-focused creative skills foundational to my web design and development / branding career.
Bachelor of Business Administration
Ritsumeikan Asia Pacific University
Oita, Japan
International business program at Asia's top multicultural university (50% international students). Built foundation in global management, marketing, and cross-cultural comms, directly fuelling my 15+ year career in student recruitment/web ops.